How Nurturing Relationships Helped This Travel Accessories Brand Thrive In the Pandemic
Cravar bucked the trend in an unloved industry
7 min readMar 5, 2021
Cravar is an 8-year old leather bags and accessories maker from Jakarta, Indonesia. The sparks that led to Cravar came to teenage Yoki when he saw a leather bag on display in a Jakarta mall in 1998. A chance encounter with a small…