This is a great article!

I was wondering about this bit, though. I get Gucci's rationale for not allowing sales on Amazon, but why aren't the other brands within the Kering SA, e.g. Bottega Veneta, Alexander McQueen, or Brioni, on the list? Or any of the LVMH brands like Givenchy, Louis Vuitton, or Loro Piana?

I get that Amazon wouldn't be top-of-mind if one were looking for Loro Piana, but it still seems strange to me that Gucci's one of the few high fashion brands that has this Amazon restriction.

Have you got any insights?